Flintstones to the Jetsons: Understanding Social Media Marketing

You may wonder why family offices and advisors need to know about social media.  This online seminar will explain why it is critical for creating personal brands, attracting prospects for advisors, and staying on the right side of compliance issues.

Marketing meets social media in a fast-paced and continuously changing environment. It’s increasingly more challenging for individuals and firms to effectively market, establish personal brands and stay current with the language, platforms and strategies. Which platforms are best for which types of content? What firms are experiencing success using social media marketing and why? Listen in as we explore the various social media platforms and strategies to differentiate yourself as a thought leader and use it to generate leads and sales for your firm. Join us for this program to understand basic FINRA guidelines and other compliance issues. This webinar will incorporate real case examples and stories that illustrate main points and common mistakes using social media marketing.