Impact of Trust on Client Decision Making in Today's Economic Whirlwind

In this 2009 FOX Wealth Advisor Forum presentation, hear from an accomplished branding and marketing expert who will discuss insights from his quantitative analysis of high-net-worth and ultra-high-net-worth behaviors. Dr. Taylor will address the way that the economic downturn and market volatility are affecting the investment strategies of ultra-wealthy individuals, and the potential of a widespread “flight from risk.” Dr. Taylor will discuss the implications of recent market trends for advisors, the way in which they position themselves and the evolving manner in which ultrawealthy clients define “trust.”