Privacy Control Company for Large Corporations and Consumers
The Company was spun off as a new entity in June of 2019 after years of product development by a predecessor company and has created a patent pending global scalable solution for big corporations and consumers alike in response to recent laws passed in Europe - GDPR, California – CCPA, and five other U.S. states with laws pending. These laws are all being modeled after GDPR, which at its core penalizes companies up to 4% of global revenue for non-compliance in their treatment of consumer data. Last year alone there were 1244 data breaches with over 446.5M individuals exposed.
The Company will provide privacy for internet users, (currently 3.7 billion people) and believes privacy is a fundamental human right that is globally recognized. In today’s world consumers have no control over their privacy and neither laws nor internet infrastructure have kept pace with the digital age. The product allows corporations and consumers to register with a globally distributed system much like DNS is for the Internet. This system will allow consumers to specify their specific privacy rules and for corporations, by using the system, they stay in compliance with the growing number of laws (Internationally down to the state-level) and avoid having to pay large penalties for non-compliance.
With an addressable market where there are 100M companies worldwide that are profiting from selling personal data, virtually every one of these companies will need to come into compliance with the new laws. In 2019 the Serviceable Addressable Market is estimated to be around $900 Billion and grow to $1.4 Trillion by 2023. This includes: Digital Advertiser, Enterprises, and Data Brokers.
The Company will separate the global registration system from the compliance monitoring system provided to corporations. Corporations will pay a price that is correlated in some way with the penalty that they would otherwise be exposed to for being non-compliant with the laws. We will have a relatively simple pricing plan where the higher the tier of revenue, the higher the price.
The Company is ready to partner FOX Families with large private and publicly traded companies that are struggling with how to stay in compliance with the new laws. We are actively looking for first half dozen or so reference customers that will evaluate our solution at steeply discounted service fee.
The Alder Group was formed in 2012 by Patrick Gahan as a 1st generation Multi-Family office with the combined wealth and knowledge of the Gahan, Kolb and Chatterjee families. The families primarily have backgrounds in finance, tech and intellectual property. The Gahan family sold a cyber security business in 2010, The Kolb and Chatterjee families have had multiple exits in tech and IP businesses.
The families have strong ties to philanthropy with a desire to help kids that receive heart transplant live long, healthy, and normal lives. Patrick and his wife started a charity called Enduring Hearts that is projected to fund research at the $10M/year level by 2021. The Alder Group has been an active supporter of this cause as well as several others.
More recently the Alder Group has focused on direct investments in the single-family real estate as well as a variety of other hard asset backed investments, as well as early stage venture and opportunistic and high-income investing.
The typical practice of the Alder Group is to invest its own funds first to prove out business models and then expand the operations with more general managed investor funds or direct partnerships with other families.