Howard Bragman on the New Media Challenges of Managing Your Reputation
We are pleased to welcome Howard Bragman as a keynote speaker at this year’s FOX Wealth Advisor Forum. Howard is the vice chairman of Reputation.com, an online reputation management organization, and founder of the public relations firm Fifteen Minutes. He is the author of Where's My Fifteen Minutes? Get Your Company, Your Cause, or Yourself the Recognition You Deserve, one of the seminal books on personal branding. He is also a consultant and frequent contributor to ABC News on issues related to reputation management.
Howard’s keynote speech will address how to build and protect your personal and corporate brands in today’s media environment. As Howard recently told us, “Your reputation is one of the most valuable things you own and one of the hardest to control.” This is probably truer today than ever before with social media giving customers, competitors and other influencers new venues to voice their opinions of your brand.
In the clip below, Howard discusses the current media landscape and some of the challenges of managing reputation in an environment where information moves rapidly and journalistic standards are in decline.
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About the 2013 Wealth Advisor Forum Speakers